Wednesday, August 3, 2011
In many ways, just as he preferred, Dick Nafsinger lived like his Hood River friends and neighbors.
He married his high school sweetheart, was a Cub Scout pack leader, a Little League coach, owned and operated a business, joined service clubs and was a doting father and grandfather.
But Nafsinger, who died early Saturday morning at age 77 from complications of pulmonary fibrosis, also ran in national circles.
He met with two serving presidents, but spoke just as fondly of the time he presided over the Hood River Rotary Club. He was president of the National Newspaper Association, but also found great pleasure in writing a poignant editorial or column in the Hood River News about a city council decision.
Nafsinger sat in on cabinet meetings with former president Jimmy Carter. But equally important were the more regular "cabinet" meetings he participated in at the Hood River Elks Lodge or with his downtown coffee buddies.
A common thread throughout Nafsinger's life was community - his community in the Hood River Valley, as well as the greater national newspaper community.
Don Hosford, a longtime friend, said this about Nafsinger, when he was honored in 2001 as a lifetime member of the Oregon Newspaper Publishers Association:
"Although Dick has been a leader in a large and geographically widespread newspaper organization, he has chosen to make Hood River his home," Hosford wrote. "He truly loves his community and cares about its people and its future."
Nafsinger was recognized numerous times for his civic activities enhancing the quality of life in the Hood River Valley, including founding the Hood River Improvement Company and spearheading the hospital foundation's fundraising drive for a kidney dialysis center. He held leadership positions on the school board, hospital foundation and Rotary club, among others.
All the while, Nafsinger built a strong, viable business operation, considered an integral part of the community's economy.
There was another reason for the respect Nafsinger gained within his profession. He has worked both sides of the editorial and advertising aisles throughout his career. He understood the core values of news and the fundamentals of business and was equally at home interviewing Jimmy Carter or Ronald Reagan, as he was selling an ad to Sheppard's farm implement store.
His ability to bridge and meld the gap between news-side and ad-side was demonstrated in his key role at the Oregon Newspaper Publishers Association during the 1970s when the association's advertising division was formed; and in his election to head both the National Newspaper Association and its advertising arm, American Newspaper Representatives.
"Dick was a master at publishing a community newspaper," said Tom Lanctot, former News publisher and now Eagle company president. "He knew instinctively the importance of establishing credibility and integrity in the news columns, the editorial page and in advertising. He kept those functions separate, always recognizing the editorial leadership responsibility of a newspaper."
Hard work was a way of life for Nafsinger and it started while he was growing up on a farm in rural western Idaho. His first brush with the media was as a disc jockey for radio station KCID (which spelled backward is Dick, something not lost later in life on his four children).
Nafsinger announced play-by-play on the radio for local sporting events. He was a three-sport athlete in high school, co-captain of the Caldwell High School football team and senior class president. After attending College of Idaho, Nafsinger and his wife, Phyllis, moved to Albany in 1957 when he took a sports writing job at the Democrat-Herald newspaper.
One of his favorite stories was how he put a stop to the under-the-table money the previous sports editor was receiving for writing stories about the fledgling professional wrestling organization that held matches at the Albany Armory.
The professionalism and ethics he brought to his job greatly improved the status of the Democrat-Herald in the community. A short time later, Nafsinger was appointed managing editor by publisher Elmo Smith.
Nafsinger moved to Hood River in 1962 at age 28, when he was hired as editor and publisher of the Hood River News, owned by Smith. The News was one of the three original newspapers owned by Eagle Newspapers Inc. (Blue Mountain Eagle Inc. at that time).
Under Nafsinger's leadership the News grew from a hot-type operation, averaging 12 to 14 pages a week, to a twice-weekly averaging 50 pages per week with a full-service commercial printing plant.
He became a key participant in the company and a key player in its growth. In 1991 he stepped down as News publisher to devote himself full-time as president and chief operating officer of Eagle, a position he held from 1978 to 2001. He remained on the Eagle board until his death.
He was responsible for one of the strengths of Eagle's newspapers - a deep sense of community commitment on the part of the businesses themselves and the individual employees.
"Truth had no better friend. He fought for it in print and spoke it, always," said U.S. Congressman Greg Walden of Hood River. "A journalist, yes; but an editor and publisher who understood both sides of the business. Clever, humorous, tough when necessary."
Denny Smith, son of Elmo and present Eagle Newspapers owner, said: "There are countless numbers of men and women, as well as organizations, who have prospered from their associations with Dick. I count myself among the fortunate crowd of beneficiaries, and one of the early ones … going back 50 years during which I looked up to him as a mentor, the brother-I-never-had and a valued business partner."
(A full obituary can be found on page A8. A further tribute to Nafsinger's life will be published in Saturday's News.)
Publisher and editor, Hood River News (1962-1991), during which time it was named the top newspaper in both Oregon and the United States on several occasions.
President, Oregon Newspaper Publishers Assn. (1972)
Recipient, Ruhl Fellowship at the University of Oregon.
President and chief operating officer, Eagle Newspapers Inc. (1978 until his retirement 2001); remained on the board until his death. ENI is a family-owned corporation that operates 26 publishing, printing and related businesses in Oregon, Washington and Idaho.
President, National Newspaper Assn. (1986-1987)
ONPA's Amos E. Voorhies Award (1986). The award honors outstanding journalistic achievement in the public interest, service in the interest of the welfare and honor of the journalistic profession, or long, useful, and honorable careers in the field of journalism.
Chair, American Newspaper Representatives
ONPA's President's Award (1996)
ONPA Honorary Life Member (2001)
Oregon Newspaper Hall of Fame (2002) permanent display at U of O School of Journalism
Recipient, James O. Amos Award, the National Newspaper Association highest award for distinguished service and leadership to the community press and their community (October 2010)
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Parkdale third graders sing "12 Disaster Days of Christmas"
Welcome to your sing-able Christmas gift list. What follows is an emergency rendition of “12 Days of Christmas” – for outfitting your home or car in case of snow storm, earthquake, flood or other emergency. Read it as a simple list, or sing it to the tune of “12 Days” – you know, as in “ … and a partridge in a pear tree…” Not to make light of it, but the song is a familiar framework for a set of gift ideas that you could consider gathering together, even if the recipient already owns items such as a bunch of coats, tire chains and flashlights. Stores throughout the Gorge are stocked up on all these items. Buying all 12 days might be prohibitive, but here are three ideas for checking any of the dozen off your list (notations follow, 1-12.) The gift items needed to stay warm, dry and safe are also coded to suggest items in your abode (A) in your car (C) or both (B). 12 Gallons of Water (A) 11 Family meals (B) 10 Cans of propane (A) 9 Hygiene bags (B) 8 Packs of batteries (A) 7 Spare coats (B) 6 Bright red flares (C) 5 Cozy blankets (B) 4 Tire chains (C) 3 Flashlights (B) 2 cell phone chargers (B) 1 And a crush-proof first aid kit (B) Price ranges? Here’s a few quotes for days Three, Two, Four and Nine: n A family gift of flashlights (three will run $15-30, Hood River Supply, Tum-A-Lum) n Cell phone chargers (two will run $30-60) n Tire chains (basic set, $30, Les Schwab, returnable if unused for the winter) n Family meals ($100 or so should cover the basics for three or four reasonably well-fed days) n The home kit should be kept in a handy place near an exit, and remember that water needs to be replenished every few months. If you have a solid first aid kit already, switch out the gift idea with “and-a-sto-o-u-t- tub-for it-all …” Otherwise, it’s a case of assembling your home or car kits and making sure all members of the family know what the resources are and how to use them (ie flares and propane). Emergency situations are at worst life-threatening, at best deeply uncomfortable if you and your family are left without power for an extended period, or traveling and find yourself in a situation where you need to wait out a storm, lengthy traffic delay, or other crisis. Notes on the 12 gift ideas: 12 – Gallons of water: that’s one per person in a four-member family to last for three days, the recommended minimum to be prepared for utility outages. 11 – Easy-open packaged goods, energy bars, dried food and nuts are good things to include for nutrition. Think of what your family of four needs for three days to stay fortified and hydrated (see number 12). Can-opener also recommended 10 – If you have a propane camping stove, keep extra fuel handy. 9 – Hygiene bags: put packaged moistened towelettes, toilet paper, and plastic ties in large garbage bags (for personal sanitation) Resource list courtesy of Hood River County Emergency Management, Barbara Ayers, manager/ 541-386-1213. The county also reminds residents to Get a Kit, Make A Plan to connect your family if separated, and Stay Informed. See www.co.hood-river.or.us to opt-in for citizen alerts. Enlarge